Our Team Bio – Jason Siegel


Jason Siegel

Chief Executive Officer

Jason Siegel has enjoyed 30 years of success and accomplishments in major and minor league professional sports and intercollegiate athletics. He is currently in his fourth year as CEO of the Greater Orlando Sports Commission (GO Sports) after serving five years as the Orlando Solar Bears Managing Partner & President/CEO.


Under his leadership, the Greater Orlando Sports Commission (formerly the Central Florida Sports Commission) will host more than 200 events and is projected to drive more than $500 million in economic impact from 2016-2019. Anchored by marquee events such as the 2019 MLS All-Star Game, 2017 NCAA Division I Men's Basketball Championship First and Second-Rounds, Copa America Centenario, and Wrestlemania 33, GO Sports serves one of the largest sports tourism regions in the country and drives economic impact for the City of Orlando and Lake, Orange, Osceola, and Seminole Counties. In 2018, the Sports Commission created and hosted its first of two “Celebrating Women in Sports” Luncheons welcoming key note speakers Jesica Mendoza (2018) and Stephanie McMahon (2019) while recognizing female leaders in the Greater Orlando community.


In 2017, Siegel was named one of Orlando Business Journal's CEOs of the Year and in 2018 he served on Mayor Jerry Demings’ Orange County transition team. In 2019, Orlando Magazine named him one of Orlando’s 50 Most Powerful - One to Watch.


During his tenure at the Solar Bears, the organization was at the top of the League in game night attendance, hosted the 2015 ECHL All-Star Game televised nationally on Fox Sports, and the organization was recognized by the League winning the 2013 ECHL Award of Excellence. Siegel was a finalist for Executive of the Year in 2013, 2014 and 2015 and served on the League’s Executive Board of Governors. He oversaw the organization's business and hockey operations while managing the team's relationship with its NHL (Toronto Maple Leafs/Minnesota Wild) and AHL (Toronto Marlies/Iowa Wild) affiliates.


Siegel served as Vice President of Sales, Marketing and Community Development for the New Jersey Devils (NHL) from 2000-2007. While at the Devils he was the marketing liaison to the Devils' holding company's (YankeeNets) partners, the New York Yankees and New Jersey Nets, from 2001-2004.


Siegel gained experience in hockey from 1987-2000, serving as Vice President of Marketing and Sales for the ECHL, Vice President of Sales and Marketing for the Phoenix Roadrunners (LA Kings affiliate); Director of Licensing for the relocated Dallas Stars (from Minnesota); Vice President of Sales and Marketing of the Binghamton Rangers (N.Y. Rangers affiliate); and as an Intern with the AHL league office and Binghamton Whalers (Hartford Whalers affiliate).

Prior to joining the Solar Bears, Siegel spent four years as Senior Associate Athletic Director at his alma mater, Binghamton University, where he was co-Executive Director of the department’s Athletics Board.


Siegel currently serves on a number of local community Boards including the American Diabetes Association (Community Chairman), Central Florida Hotel and Lodging Association, Boy Scouts of America, and the Central Florida Commission on Homelessness. In addition, he and his wife Sarah Grafton will co-chair the Heart of Florida - United Way’s Chefs Gala in 2020.

Born and raised in Philadelphia, Jason and his wife Sarah, both passionate about service to their community, reside in Maitland, FL, chasing after their four children, Stephanie (18), Ryder (11), Bobby (9), and Joseph (2).