Advisory Board Bio – Matt Friedman

As director of marketing communication for the Central Florida Regional Transportation Authority (LYNX), Friedman is responsible for overseeing an award-winning team of media and public relations, marketing, customer service, social media, web development, advertising sales, commuter assistance and business development. He joined LYNX in July 2006 as the manager of media relations playing an integral role overseeing all strategies associated with positively highlighting LYNX' role in the Central Florida community.

Friedman has more than 20 years of experience in the communications field, having worked as a television reporter and in the public relations departments at NASCAR and Golf Channel.  He holds a bachelor's degree in broadcast journalism from the University of Missouri and serves as president/founder of the Missouri Alumni Association Central Florida Chapter.

Friedman is a member of the West Orange Chamber of Commerce, youth and high school softball umpire, and a former travel youth softball coach and Florida Little League softball district administrator. The Longmeadow, Mass., native is an avid Boston Red Sox fan (lists Oct. 27, 2004, when they won the World Series as one of the greatest days in his life) and resides in Winter Garden, Fla., with his wife, their two children and labradoodle.